About Ted Farr
Ted Farr is a specialist in content marketing, writing and communications, advertising,
media relations and staff training.
Ted’s expertise comes from more than 40 years in broadcasting where he
designed radio station formats, recruited and trained key staff, organized news
departments, developed talk shows and operated radio networks. He was a key
member of management teams in several of Canada’s largest broadcast companies.
His understanding of marketing, advertising and promotional campaigns
includes the establishment and effective use of media budgets, the creative
process, branding, media campaign planning and purchase, as well as copywriting
to achieve desired results.
Ted is an accomplished writer and talent coach. As a former News Director
and reporter, he is uniquely qualified to offer seminars on how to handle the
news media, the process of gaining news coverage and becoming a media
spokesperson. He is also skilled at the
writing and distribution of news releases, newsletters and the development of
on line content, including blogs.
Ted Farr is part of the Floodlight Business Solutions Group working with
business owners large and small offering coaching and consulting services.
To Build Your Business with Better Communication Strategies contact:
Floodlight – Build Your Business
Kelowna – Ottawa – Kingston – Toronto