Sales Training

Selling Success By Donald Robichaud

Do you want to sell more in less time and make more money?
Do you want to sell more and have your business grow - even in a down economy?
FloodLight’s sales program prepares you to sell effectively for the rest of your life!
Seek to understand and then SELL!!!!
Savvy business owners, entrepreneurs, new sales people and FloodLight’s clients are implementing sales strategies taught in our program.
Our clients are able to communicate with potential clients, separate prospects from suspects quicker, faster and better and once engaged, they know precisely which communication tool to utilize in order to move the client to the next step of the sales process.
At FloodLight we work with entrepreneurs, small and mid size businesses assisting them with their Sales, Marketing and Branding of products and services.
What they say, how they say it, and when to say it!
What our clients like best is that we help remove the bottle necks in their business and change the way they think and feel about Sales, Marketing and Branding. All of these approaches help to increase sales and profits.
FloodLight specializes in Sales, Marketing and Branding programs for Entrepreneurs and Small to Medium- sized Businesses (SMB).
FloodLight’s core competencies were designed specifically to meet the operational needs of any business relying on standard sales practices.

With our  sales program, you’ll learn the secrets of the top sales professionals:

1. The 10 Steps required for Life Success
2. What you need to do to Attain your Goals
3. What you need to know about Selling!!!! What is the Process by which people use to buy on a daily basis ? – “Your 15 minutes of Fame”
4. Elevator Pitch – Why it’s important and why you need one.
5. FloodLight Communication System. Repeatable Reusable and a Real Time Saver.
6. Close more business deals by asking the right questions.
7. Using the telephone to make more sales.
8. Referral Process – We teach you how ask for referrals in a manner that works!
9. The Seven Key Steps of the Sales Process – How and when to Close!
10. We teach when and then how to ask for Testimonials . These will then become the cornerstone of your sales process.
11. We will teach you how to deal with procrastinators
12. With our Program, you will have a strategic goal for your target market. This will deliver results.
13.This program will assist us in reviewing and defining how best to target your market.
14. We will work with you to decide what corporate literature to use and when to use it effectively.
15. We will work with you to develop a sales campaign in your community.

Sales Training Testimonial

Last spring decided to register for the Floodlight Sales Training course to improve my professional selling skills.

Prior to taking the course I really did not have a good understanding of how to present our product to potential customers.  My product demonstrations focused on features rather than listening to the prospect and directing the presentation around their input.  Closing a sale was truly a hit-or-miss experience.

What I enjoyed the most about the course was the opportunity to discuss the topics with other salespeople at my table during each break.  I found the course clearly laid out how a buyer makes a decision to purchase.  In particular the steps involved in helping the prospect align the benefits of a product with the cost.  I learned that there are different groups of people that need certain things to feel comfortable with what I am presenting to them.

Since taking the Floodlight sales course, I now focus on asking the prospect what their greatest challenges are.  I stop and I LISTEN. In addition to their responses, I listen to the words they use to explain their challenges as well as the pace of their words to gain a better understanding of how the prospect prefers to communicate.

Only after asking several questions to gain a clear understanding of their current situation do I then proceed to provide directed information to illustrate how our product can address their current challenges.

While I still have an outline for a presentation, I now have no hesitation moving past items that are of no interest to the prospect, instead spending more time on the issues they have raised.

I am very pleased to report that since I completed the course, my closure rate has improved significantly.  I would strongly recommend this course to anyone who is looking to improve their professional selling skills.

Michael Chew, CMA
President
Accountants Templates Inc.

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Listening is the key to selling

In today’s business world, unless you go into the sales arena with a strategy in mind, you will fail more times than you win with prospective clients, as they are busy with their own businesses.

When selling in these times, you must learn to ask the proper questions in order to gain the appropriate information that then leads to increased knowledge.

Knowledge is power, and as you listen to your client’s answers, you will discover a tremendous amount of information that will be pivotal in the sales process.
Once you fully understand the client’s situation, you will be able to make effective presentations which will enhance your personal credibility.

This will give you the confidence to express your own ideas clearly, specific to the situation, and visually when necessary.

All of these factors will significantly increase the probability of making the sale.

Please contact us for more information on how we can help you “Build Your Business”!

Floodlight – Build Your Business
Kelowna – Ottawa – Kingston – Toronto
1-888-768-9415
http://www.floodlight.ca/

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