BY RICK SPENCE, FINANCIAL POST Jaynie L. Smith, a U.S. sales and marketing consult-ant, likes to tell the story of the company that stuck to basics. It believed customers buy from people they know and trust. So its account reps put all their effort into building relationships with clients, through social events, expensive lunches and [...]
Great blog post from MarketingTech Let’s face it: Facebook is the new Farmer’s Market. Every business wants to be there because every consumer is there. There are amazing things you can do with Facebook applications, community development, and engagement to help better brand your company and increase your social following of present and potential customers. On [...]
A successful businessman I know had a ritual. Several times a week he would pick up a favourite cigar, one he could savour for an hour or more. Then with an empty notepad and a pencil, he would sit in his preferred chair on his sundeck or in his den, and let his mind go [...]
Tracie was great source of energy for me when I first came to Kelowna. I served on the board of Directors with the RCA for three years. When I formed Floodlight I asked her opinion and she said with a wave of her hand like she always did…..” You just go do it!!! You know what your [...]
Speech by Donald Robichaud Eastern Director for Souls 4 Soles Canada. In attendance were Jim Watson, Peter Hume, Stephen Creighton, Tasso Vasilas, David Patafie and Alison Wesley-James. Our goal at Soles4Souls Canada is to collect one million pairs of shoes in every province in Canada within 10 years. And today is the culmination of 6 [...]
On Change le Monde une Paire a La Foils The launch of the 2012 Soles 4 Souls Montreal shoe collection campaign happened March 31 2012 at Foot Solutions in Westmount. Owner and Soles4 Soles supporter Simon Bitton invited all clients to donate gently worn shoes to the April 2012 shoe collection campaign. In attendance [...]
Build Your Business with Simple Ideas and a Plan Nothing compares to a long, peaceful, drive across this beautiful country of ours in the early spring visiting friends and family. For me, the road trip I made in March 2012 was even more pleasurable because I was behind the wheel of my 1976 Pontiac Le Mans Sport [...]
If you run a business or sell a product or service you know that testimonials are a terrific way to enhance your marketing and build your business. By definition, a testimonial is an endorsement from a happy customer. They speak to the quality of your business and the value of your products or services. Happy [...]
It’s time for a little spring cleaning!! Ottawa has always been a caring city and as Mayor I am proclaiming April as SOLES 4 SOULS Month in Ottawa. Soles4Souls Canada offers an important service to children and adults in our community and around the world, who may not be able to afford a new pair [...]
Mayor Walter Gray for Soles4Souls Kelowna It’s time for a little spring cleaning!! Kelowna has always been a caring city and as Mayor I am proclaiming April as SOLES 4 SOULS Month in Kelowna Soles4Souls Canada offers an important service ensuring that children and adults in our community and the world are assisted by the [...]
Can You make a 40% return on investment ………. on every transaction your company does? YES YOU CAN!! Wal-Mart and other big box stores have used a formula for decades to achieve pre-determined profits. And the power of this approach is that it can be deployed in: Parts & service companies, Manufacturing, Contracting, Retail, and… [...]
Social media marketing is the process of promoting your site or business through social media channels in Kelowna, Ottawa, Kingston, Toronto and throughout Canada. Social media marketing is the process of promoting your site or business through social media channels such as: Micro blogging (Twitter) Business Networking (LinkedIn) Social Networking (Facebook, MySpace) Photo & Video [...]
Marketing Mojo – March 7th (7-9pm) Please join us on March 7th for our Townhall Meeting TOPIC: Marketing Mojo for the Entrepreneur: What it takes to survive & thrive Your doors are open. Your website is up and running. You built it and thought they would come. But the crowds you expect haven’t shown up! [...]
I have posted a great excerpt from CHRIS HANNAY – Globe and Mail article. Google Analytics In the land of free audience-tracking tools, Google Analytics is the king. It’s surprisingly robust for a free product, and its user interface is easy to use and goes deep. Many tech consultants recommend it for a small business with a tight budget. [...]
Internet social networking allows you to hook up with old friends, make new ones, share photos, music, videos, and areas of common interest all in an interactive way. You can also join groups based on your interests such as politics, hobbies, favorite TV shows, job hunting, or seeking your soul mate! Again, the power of social networking!
