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	<title>Floodlight Business Coach Kelowna Ottawa Kingston Toronto Canada</title>
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	<link>http://www.floodlight.ca</link>
	<description>Build Your Business</description>
	<lastBuildDate>Fri, 03 Feb 2012 16:08:22 +0000</lastBuildDate>
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		<title>Build Your Business with New Ways to Slay the Dragon</title>
		<link>http://www.floodlight.ca/2012/02/03/build-your-business-with-new-ways-to-slay-the-dragon/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=build-your-business-with-new-ways-to-slay-the-dragon</link>
		<comments>http://www.floodlight.ca/2012/02/03/build-your-business-with-new-ways-to-slay-the-dragon/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 16:05:15 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
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		<category><![CDATA[Ted Farr]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=4284</guid>
		<description><![CDATA[Once upon a time, in the kingdom of restaurants, retail and service providers, there was a business trying to attract more customers.  The competition was strong and not easily defeated. Their training was old school, tried and true.First, they canvassed the existing clientele looking for clues on how to be more appealing.  After all, this [...]]]></description>
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		<title>Reduce Business Debt &#8211; A Practical Action Plan</title>
		<link>http://www.floodlight.ca/2012/01/31/reduce-business-debt-a-practical-action-plan-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=reduce-business-debt-a-practical-action-plan-2</link>
		<comments>http://www.floodlight.ca/2012/01/31/reduce-business-debt-a-practical-action-plan-2/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 13:33:01 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Andrew Gregson]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Ottawa]]></category>
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		<guid isPermaLink="false">http://www.floodlight.ca/?p=4282</guid>
		<description><![CDATA[Business debt can be a good thing. It can help you to establish your business, fund growth or invest for the future. However, if the level of borrowing becomes excessive it can lead to many problems, such as: Running out of cash Not having contingency funds to deal with unexpected costs Reducing the value of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why Everything is Marketing When it Comes to Your Small Business</title>
		<link>http://www.floodlight.ca/2012/01/31/why-everything-is-marketing-when-it-come-to-your-small-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=why-everything-is-marketing-when-it-come-to-your-small-business</link>
		<comments>http://www.floodlight.ca/2012/01/31/why-everything-is-marketing-when-it-come-to-your-small-business/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 13:07:30 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=4270</guid>
		<description><![CDATA[&#160; By Elizabeth Kraus, What many business owners fail to realize is that everything is marketing.  (That’s marketing with a small “m,” not a large one. ) I’m not proposing that marketing should be the most important among your responsibilities or departments (if you’re lucky enough to have “people” to do marketing activities for you), but I am suggesting [...]]]></description>
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		<title>Do you have a sales System to help Build Your Business?</title>
		<link>http://www.floodlight.ca/2012/01/30/do-you-have-a-sales-system-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=do-you-have-a-sales-system-2</link>
		<comments>http://www.floodlight.ca/2012/01/30/do-you-have-a-sales-system-2/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 17:14:47 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=934</guid>
		<description><![CDATA[I was recently approached by a company to assist them with their sales process. In the interview I uncovered that they were struggling with sales because they did not have a sales process defined. This company had one of the three owners dedicated to sales. The owner had sales experience, but was way over his [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>8 FREE ways to Build your Business</title>
		<link>http://www.floodlight.ca/2012/01/28/8-free-ways-to-build-your-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=8-free-ways-to-build-your-business</link>
		<comments>http://www.floodlight.ca/2012/01/28/8-free-ways-to-build-your-business/#comments</comments>
		<pubDate>Sun, 29 Jan 2012 03:10:22 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=918</guid>
		<description><![CDATA[There are a number of methods that you can use to build your business. Many of these methods may already be in use but they are rarely used as part of a total marketing system so they are not used consistently. When you begin using any marketing strategy as part of a system, then it [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Search Engine Optimization SEO</title>
		<link>http://www.floodlight.ca/2012/01/28/seo-or-search-engine-optimization-kelowna/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=seo-or-search-engine-optimization-kelowna</link>
		<comments>http://www.floodlight.ca/2012/01/28/seo-or-search-engine-optimization-kelowna/#comments</comments>
		<pubDate>Sat, 28 Jan 2012 09:51:09 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=911</guid>
		<description><![CDATA[Search Engine Optimization strategies need to be a part of the total design and development of your website. Some of the basic parts of SEO are web designs, menus, content management systems and shopping carts, because these can be optimized easily.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Video Marketing the next big thing on the Internet</title>
		<link>http://www.floodlight.ca/2012/01/27/video-marketing-the-next-big-thing-on-the-internet/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=video-marketing-the-next-big-thing-on-the-internet</link>
		<comments>http://www.floodlight.ca/2012/01/27/video-marketing-the-next-big-thing-on-the-internet/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 13:11:11 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=862</guid>
		<description><![CDATA[Video marketing is quickly becoming the tool of choice for the next generation of Internet Marketing. It is poised to replace or seriously reduce almost all written text on the web. So the questions is, how do you take advantage of this powerful advertising medium and apply it to your business?]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Build Your Business &#8211; Raise your Celebrity Status!!!!</title>
		<link>http://www.floodlight.ca/2012/01/26/raise-your-celebrity-status/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=raise-your-celebrity-status</link>
		<comments>http://www.floodlight.ca/2012/01/26/raise-your-celebrity-status/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 16:48:23 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Celebrity]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=823</guid>
		<description><![CDATA[In this tough economic climate it is very important to continue to market your products and services, and to raise your so-called 'celebrity' status for yourself and your business.]]></description>
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		<slash:comments>3</slash:comments>
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		<title>The Passing of Common Sense!!!</title>
		<link>http://www.floodlight.ca/2012/01/25/the-passing-of-common-sense/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-passing-of-common-sense</link>
		<comments>http://www.floodlight.ca/2012/01/25/the-passing-of-common-sense/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 03:44:56 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.floodlight.ca/?p=819</guid>
		<description><![CDATA[An Obituary printed in the London Times &#8211; Interesting and sadly rather true. Today we mourn the passing of a beloved old friend, Common Sense, who has been with us for many years.. No one knows for sure how old he was, since his birth records were long ago lost in bureaucratic red tape. He [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>Spending Money on Technology is an Investment!</title>
		<link>http://www.floodlight.ca/2012/01/25/spending-money-on-technology-is-an-investment/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=spending-money-on-technology-is-an-investment</link>
		<comments>http://www.floodlight.ca/2012/01/25/spending-money-on-technology-is-an-investment/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 23:31:34 +0000</pubDate>
		<dc:creator>Donald Robichaud</dc:creator>
				<category><![CDATA[Build Your Business]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Kelowna]]></category>
		<category><![CDATA[Kingston]]></category>
		<category><![CDATA[Ottawa]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://floodlightconsulting.com/wordpress/?p=201</guid>
		<description><![CDATA[&#160; In the latest Microsoft TV commercial Sean Durfy, President and CEO of WestJet, is asked “how do you keep your vision alive?” He says with 7500 employees all over the US and Canada, “we can’t look at everybody’s eyes anymore. We now look at technology as a strategic driver of the company. If you [...]]]></description>
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		<slash:comments>4</slash:comments>
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